By Henk Hoogenkamp, Protein Applications Expert Now that Starbucks has satisfied customers’ morning caffeine cravings, it will set its sights on the lunch meal business. Starbucks and other coffee stores generate about 50 percent of its business before 11 am, and the challenge is to draw non-traditional coffee traffic and entice them to stop by…
By Henk Hoogenkamp, Protein Applications Expert
Now that Starbucks has satisfied customers’ morning caffeine cravings, it will set its sights on the lunch meal business. Starbucks and other coffee stores generate about 50 percent of its business before 11 am, and the challenge is to draw non-traditional coffee traffic and entice them to stop by for lunch.
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