Plant & Meat: Protein in Harmony /Part 2/
By Henk Hoogenkamp, Protein Applications Expert
Increasing meat consumption has manifested itself in China, losing its near self-sufficiency in soybeans. Chinese soybeans imports have steadily increased and now represent about 85 percent of consumption. Similarly, corn imports are now also at the beginning of the soy-trajectory as compared to the past when China was self-sufficient.
Plant & Meat: Protein in Harmony /Part 1/
By Henk Hoogenkamp, Protein Applications Expert
The plant-based meat market still has a long way to catch up the conventionally processed meat market. Globally, the processed meat market is US$ 148 billion (2018), far outpacing the US$ 2.2 billion in packaged plant-based meat analog sales. The gap is narrower in the US, where about US$ 30 billion (2018) processed meat sales compares against US$ 700 million in plant meat sales.
Cultured Meat: No More Slaughtering
By Henk Hoogenkamp, Protein Applications Expert
To bring these cultured meat products to the market successfully, it will be essential to aggressively lower production costs in order to meet traditional food store fresh meat prices. Theoretically, cultivating meat should have high startup costs, but low operational costs. The main factor governing costs is the nutrient-rich medium (broth) in which the cells grow.
Fast Good Food & Family /Part 2/
By Henk Hoogenkamp, Protein Applications Expert
Now that Starbucks has satisfied customers’ morning caffeine cravings, it will set its sights on the lunch meal business. Starbucks and other coffee stores generate about 50 percent of its business before 11 am, and the challenge is to draw non-traditional coffee traffic and entice them to stop by for lunch.
Fast Good Food & Family /Part 1/
By Henk Hoogenkamp, Protein Applications Expert
Lifestyle food marketing is segment-specific but can broadly be defined by coupling widely available, affordable, and tasty foods throughout life to enhance nutrition for general wellbeing, as well as to promote optimal health. In this emerging arena, the boundaries between grocery and food service continue to blur.
Protein: A Journey to a New Reality /Part 2/
By Henk Hoogenkamp, Protein Applications Expert
The consumer landscape is changing rather quickly and especially Millennial consumers (born 1982- 2004) are driving change in areas such as clean and clear labels, natural, and recognisable ingredients. This powerful group of consumers is looking for unique meals or meat snacks with less or no preparation time. However, they also want foods to fit a holistic wellness that is perceived as foundationally nutritious.