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To Live Life, The World Needs to Preserve

By Henk Hoogenkamp

It looks like the world is accelerating the transition towards animal-free protein. That shift is good for the planetary wellbeing, human health, and animal welfare. Going forward, personal health and global food sustainability are considered the strong drivers of consumer choice. The planet’s health on the heels of taste, nutrition, and natural clean labeling, will elevate into sharper focus by the younger generations.

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